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How to Help Your Child Manage and Monetize a Blog
If your child is passionate about writing or wants to work online, blogging might be a viable option. And if they can make money from it, they might be able to eventually turn that into a full-time living. Even if your teen only has a hobby blog, it’s possible to turn a profit. While it won’t help them get rich quick, they could make enough to someday support a family.
Encourage Your Child to Get Educated
Although this isn’t a job that requires a college degree, certain programs might benefit your child. For example, studying journalism or English can help them improve their writing skills. Learning about marketing will help them promote their blog and make better deals with advertisers. Unfortunately, many people find that the cost of a college degree makes it inaccessible. Taking out student loans is one way many people pay for school. Consider being a cosigner on a private student loan for your child to help them through school.
Running Ads for Monetization
Consider helping your teen set up cost per thousand impressions (CPM) or cost per click (CPC) ads, which is a common method of making money on a site. With CPC ones, the blogger gets paid every time a reader clicks on it. With CPM ones, the blogger gets paid based on how many people view it. There are many networks to get them placed on a website. That way, the website owner doesn’t have to be in direct contact with advertisers.
Selling private ads is another option. Once your teen gets enough traffic, people might come to them and ask to put a link, banner, or button on the website. Bloggers can also contact advertisers themselves. Since there’s no one else involved, your teen can set their own rates. With sponsored posts, a review is written of the advertiser’s service or product. The amount of money that can be earned with this varies. Your teen might charge a flat fee for putting a link in a post. Banners might be billed weekly or monthly.
Selling Products Online
Putting ads on a website isn’t for everyone, so selling digital products is another option. A blogger can sell online courses, eBooks, apps, or other digital products. While there are many options, they should be relevant to the readers. Listening to readers is the key to creating a successful digital product to meet their needs. Your teen can also sell physical products online. However, in this case, the site would be a content marketing tool to drive visitors to purchase the products. The possibilities are endless.
Your child can sell books, handmade products, manufactured items, and more. A blog is also a good tool for teens who already have a home business. For example, if they fix and resell reused phones, a blog can attract visitors to a website where current models are listed for sale. Post topics could range from refurbishing and what to look for in a new phone. It’s a good way to gain online recognition.
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