Oct 31, 2025
Oct 31, 2025
by Malvika Kaul
        A        woman vegetable vendor recently used a cell phone and called Indian        President A P J Abdul Kalam on his mobile. The President was only a few        feet away from her and the cell phone she used was borrowed. But it was a        special day for her and thousands like her: the launch of the Thaili        (pouch) Phone Program of the Self Employed Women's Association (SEWA).
A        woman vegetable vendor recently used a cell phone and called Indian        President A P J Abdul Kalam on his mobile. The President was only a few        feet away from her and the cell phone she used was borrowed. But it was a        special day for her and thousands like her: the launch of the Thaili        (pouch) Phone Program of the Self Employed Women's Association (SEWA). 
SEWA members - vegetable vendors, tobacco workers, gum collectors and        village artisans - will now keep their cell phones in these beautifully        handcrafted cloth pouches hanging from the wrist or tucked into their        sari-clad waist. 
For the vegetable vendor, this was the first brush not only with the        country's President, but also with technology. Just a few days earlier,        SEWA - a Gujarat-based organization of 500,000 urban and rural poor women        - had taught her to use the cell phone. She now plans to buy her own        mobile phone. "I will use it to get the latest rate of vegetables in the        market. I can earn more by being connected with the market," she declared.       
At SEWA's headquarters in Ahmedabad, President Kalam also inaugurated the        Computer Learning Centre called Vignan SEWA (school for science and        technology). The program aims to train over 12,000 women in the next three        years in ICT (Information Communication Technology). Already, several slum        and village women in Gujarat are learning to communicate through satellite        conferences and video filming. 
 Computers,        cell phones, teleconferences via satellite stations? Do women who barely        manage to get two square meals need information technology? Can illiterate        women even use technology? "In the last two years, women have come a long        way - from considering PCs to be machines that give electric shocks or as        fancy toys meant for the privileged," says Manisha Patel from SEWA's ICT        team. "They have a vision. They understand that all these tools in some        way or the other link them to the big multi-layered world of enterprise        and profits."
Computers,        cell phones, teleconferences via satellite stations? Do women who barely        manage to get two square meals need information technology? Can illiterate        women even use technology? "In the last two years, women have come a long        way - from considering PCs to be machines that give electric shocks or as        fancy toys meant for the privileged," says Manisha Patel from SEWA's ICT        team. "They have a vision. They understand that all these tools in some        way or the other link them to the big multi-layered world of enterprise        and profits." 
Jebunissa, a Muslim farmer in Gujarat's Rawanpura village, sells her        exquisitely embroidered pieces through SEWA. She says: "Two years ago when        I saw a computer for the first time, it was magic. I saw how you could        make designs and save them on the computer and send them for approval on        email. The computer is like a window to the world. I told my husband I        would learn how to use a computer." 
Rawanpura has been suffering from drought for the last three years. Her        family's future hangs on her embroidery threads. For a higher income, she        has to increase her productivity, be faster and better. 
Jebunissa doesn't know English and until two years ago she hadn't stepped        out of her home. But after a week's training, she's learned how to make        her designs on the computer and work on an Excel sheet. "I feel less        helpless today. I feel I am part of the new world," she says. 
For several women like Jebunissa, ICT offers a route to a better life. The        invisible unorganized labor sector, which runs 92 per cent of the Indian        economy, has 97 per cent women, mostly agricultural workers, artisans,        loaders, vegetable sellers, sand pickers, gum collectors, rice mill        workers and tailors. Over 46 per cent of them are casual workers and about        36 per cent are unpaid for the tasks they perform. 
While liberalization and globalization have fetched huge profits for some,        the women who earn 25 per cent of the national income have been kept out        of the long chain of global markets. The Indian embroidered dress at the        New York store which sells for US $100 only pays Rs 10 ($US1=Rs 47) to the        woman artisan for her craft. Globalization has only increased women        workers' vulnerabilities in an already exploitative market. 
But can ICTs change things for her? "Globalization cannot be reversed. But        the women can surely be prepared to voice their demands and desires," says        Reema Nanavaty, director of Rural Development in SEWA. "If multinationals        can use ICT to increase profits and expand markets, poor women can use the        same tools to upgrade their skills and organize themselves to be part of        the global market." Instead of letting women become passive victims of        global markets, SEWA's program aims to enable women as negotiators. 
It was after the 2001 earthquake in Kutch district, Gujarat, that women        saw the obvious advantages of dish antennae and tele-centers. SEWA's        teleconferences, relayed to 11 districts of Gujarat, brought Kutchi women        face-to-face with government officials - demanding why relief had not        reached their villages; why water supply had not been restored; or how        many rehabilitation schemes were available. 
Nanavaty describes how a telephone can change the mindset of a village        woman. "One day I got a telephone call on my cell phone from a woman in a        village. She announced that she and three other women had pooled in to buy        a (landline) phone. They could now ring the bus terminus to check        departure timings instead of waiting on the highway for hours," says        Nanavaty. "They could also confirm appointments. One call costs them Rs 2.        But a useless trip costs them a day's wages (Rs 20)." 
The women's desire to educate themselves has increased - many now want to        learn English, even before they have learned to read or write Gujarati.        They realize that many of the things they use - whether medicine or        something else - displays information in English. 
Leela Dantani used to sell vegetables. She now heads the video section of        SEWA. When she jumped on the ICT highway, learning did not come easy to        her. She couldn't read the symbols or instructions on the camera or follow        these on the editing table. Slowly, she found a way. "I memorized the        symbols and colors on each camera set or recording system. But soon I        realized that with each model, the symbols were different. I could only        operate the SEWA audio system. So I learnt the English alphabet too. Now I        travel across the country to teach other village women." 
Her films capture problems women workers face, and help influence the        authorities. Some have also been used in court battles as proof. 
Pushpa Parmar, a weaver from Rawanpura village, gives computer training to        rural women. Illiteracy has never been a barrier, she says. She has        created a Gujarati-English computer manual for women: "I thought of words        and symbols that women would understand and remember easily. They are so        eager to learn that I don't have to repeat my lessons." 
However, the most crucial change in women's lives - potentially - is        political in nature. Waliben from Garuda village said she would like to        use the knowledge on local governance - gained from teleconferences - to        contest the sarpanch (village council head) elections. "That's when the        situation of the entire village will change." She sees politics not just        as an election process but as one that makes governance accountable.  
15-Jun-2003
More by : Malvika Kaul